Background

Gerflor is a world leader operating across 100 countries worldwide designing and manufacturing decorative and eco-responsible solutions for vinyl floors and wall coverings.

With a series of trade events fast approaching, Gerflor swiftly appointed Imagine with the task of designing and managing the installation of their exhibition stands at a series of Hotel and Leisure design events.

What we delivered

With time against us and the restricted space at the show we proposed a simple cost effective design solution to display the best of their Luxury Vinyl Tiles and Planks for the hotel and leisure industry.

The stand featured a floor which was made up of their Luxury Vinyl plank wood range for customers to see and experience. Other key product lines including full size LV tile samples were displayed on spaced off panels with LED halo lighting, with back lit images among the LVT samples, showing the product within its environment. Customers could also view additional LVT samples or ask questions at a sample desk on the stand.

Following the success of the stand at Sleep 2014, the Gerflor stand has been adapted and re installed at Sleep and the Surface Design Show 2015 and 2016 and continues to generate quality sale leads at the shows.