Client: EZ Education

Project: Modular stand

Event: BETT 2018, Excel London

The challenge
EZ education are the brains behind the award-winning DoodleMaths and other software designed to build confidence and raise standards in maths, by making learning fun. This was the first time they trusted someone else to design and deliver an exhibition event for them, so we wanted to punch up their great brand appeal.

The solution
We created an inviting space, using the brand’s bold, bright colours and robot characters to draw visitors’ eyes to the stand. Bespoke LED edged iPad stands added a touch of fun technology and encouraged attendees to step in and try the homework solutions for themselves. With stand staff wearing branded T-shirts, there were plenty of conversations and engagement at this event.

The result
A high impact event without the hassle for EZ Events. Plus plenty of opportunities to reuse elements at future shows and exhibitions, as the graphics can be reconfigured and the iPad stands rebranded and re-messaged.

“We were absolutely delighted with our stand. It’s the first year that we have out-sourced the design and build and it was well worth it in terms of how much easier it made it for us, plus how good it looked.”

“We found Imagine really easy to work with, incredibly patient when we kept changing our mind about various aspects and also very knowledgeable about the smaller details of our stand, such as the furniture and generally what would work and what wouldn’t.  Really pleased with the onsite support as well.”

Rebecca Hill, Business Support Manager, EZ Education